How do we focus on the things that strengthen us as individuals, when distraction pulls us deeper into desire and escapism, pleasurably lived out through sugar, sex, and all things mind-altering?
We are 20 somethings, grinding our jaws, doing shots shots shots, trying to find love in a hole. There is a nagging, an emptiness, that isn't being satisfied by the 'now' and 'busy'. We are so busy trying to fight the discomfort, that we ignore the wisdom that loneliness offers. What if loneliness has been shunned for all the wrong reasons?
When does ‘trying’ morph your university degree into years at a job you actually hate? Our desire to win often becomes an obsession that steers us away from who we are, instead of closer. The scary part is how we let it. Competitions and awards train excellence, birth innovation and connect nations, but they can also become damaging self-obsession that fuels self-hatred.
Ever since that whole ‘apple from the tree’ incident, temptation has been getting a bad rap. It digs up feelings of guilt and shame and reminds us that we are not as strong as we pretend to be. The tough part is acknowledging it, the ‘he who shall not be named’ and saying “Nah nah honey I’m good, I could have another but I probably should not”.
Temptation isn't a curse.
It's the instructor training you to win your race.
Whilst there are moments of exhilaration, the unpredictability of the task at hand can make you run for your clothes, a good shower, comfort food and the couch. Engaging in any Challenge is a rush. You are going to find your head stuck between the difficult choice of spitting repulsion at your Challenge, or sucking it up and swallowing your commitment.
It's time to stop saying “I’ll start next Monday”, every Monday. Knowing WHY you want to do something not only helps you start, but it’ll put your last quarter on, and play the Authority Song, just as you’re about to give up. Will power will only get you so far, authority drives you to the finish line. You can say you’re doing a 30 day fitness challenge all you like, but if you don’t know why, the couch is still going lure you with promises of comfort.
The point? To satisfy your craving to do and be more, no strings attached. 30 Day Challenges are proven to give you the right amount of excitement and motivation to tell your comfort zone to “get lost, it’s play time”. They do this without the beat-down a long-term commitment offers, when it makes a fool out of you for giving up before you’ve even started. For this reason, New Years Resolutions can suck it!
One thing I’ve learnt from studying the cash money moguls that stare down at us from the Forbes list - THEY PLAY WHILE THEY WORK, AND THEIR BUSINESS IS PLEASURE. Journal of a Startup discovers how mixing business with pleasure, or “doing what you love” can create your best you. It is about treating yourself as a high quality brand, and launching yourself into adulthood.